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Who we are

At Sonova, we envision a world where everyone can enjoy the delight of hearing. This vision inspires us and fuels our commitment to developing innovative solutions that improve hearing health and human connection - from personal audio devices and wireless communication systems to hearing aids and cochlear implants. We're dedicated to providing outstanding customer experiences through our global audiological care services, ensuring that everyone has the opportunity to engage fully with the world around them.

Guided by a culture of continuous improvement that fosters resilience and self-motivation, our team is united by a shared commitment to excellence and a deep sense of pride in our work, each of us playing a vital role in creating meaningful change, 

Here you’ll find a diverse range of opportunities that span both consumer and medical solutions and the freedom to shape your career while making an impact on the lives of others. Join us in our mission to create a more connected world, where every voice is heard and every story matters.

Singapore, Singapore

Director Product Management

As Director Product Management – Lead Generation, you build our online lead generation business for the Asia Pacific Region from the ground up. You design the business model and the underlying end-to-end processes from scratch - from Ad impression through to Lead handover - and turn them into a scalable, measurable operation that improves conversion from awareness into consideration. This is a hands-on individual contributor role without disciplinary responsibility, in an environment that is still unstructured and where much of what is needed does not exist yet. As a key contributor to a smaller, yet quickly expanding team, you have the opportunity to make a significant impact on people’s lives.

 

In this role, you will be in charge of:

 

  • Design and build the business model for online lead generation from scratch, including commercial logic, unit economics, and the target operating model. 
  • Define, document, and implement the end-to-end processes from Ad impression to CRM communication after Lead Creation, and establish the governance to run them. 
  • Drive UX and conversion improvements through research, testing, and iterative design, from ideation to delivery, ensuring alignment with user needs and business goals. 
  • Set up and manage the marketing technology stack from the ground up to enable efficient campaign execution and tracking. 
  • Establish robust data collection and reporting frameworks for product analytics and measurement where none exist today. 
  • Represent the business model build-up towards the Leadership team, communicating progress, insights, and recommendations to senior stakeholders. 

 

Your background:

 

  • Proven track record of building business models, processes, and structures from the ground up in unstructured, ambiguous environments (start-up, scale-up, or new market entry); ability to drive cross-functional projects without formal authority and deliver measurable results. 
  • 7+ years in digital product management, or digital business building, with a strong hands-on delivery track record
  • Excellent project management skills and understanding of PM methodologies 
  • Strong understanding of Online Marketing and the Digital Landscape, Conversion Optimisation, UX principles, and MarTech. 
  • Experience in lead generation is preferred; healthcare or hearing care is a plus
  • Revenue Management and P&L experience is a plus

 

How we work:

At Sonova, we prioritize the well-being of our employees and foster an inclusive environment that promotes engagement and collaboration. Our team-customized hybrid work model empowers teams to balance individual needs with business goals, offering flexibility and individualized time management. We recognize the importance of life outside of work and strive to create a supportive and motivating workplace where innovation thrives.

Sonova is an equal opportunity employer.

We team up. We grow talent. We collaborate with people of diverse backgrounds to win with the best team in the market place. We guarantee every person equal treatment in regard to employment and opportunity for employment, regardless of a candidate’s ethnic or national origin, religion, sexual orientation or marital status, gender, genetic identity, age, disability or any other legally protected status.
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